Free
Get started with core product options and priced add-ons.
Install for freeUp to $100 additional revenue/month
Core option types
Price add-ons
Full analytics
Basic support
Collect print specs, custom copy, and material choices through dropdowns and text fields. Shoppers configure size, finish, and quantity before adding to cart.
No credit card required.
Benefits Overview
Key ways Wix merchants use this setup to improve product clarity and shopper confidence before checkout.
Personalization Flow
A practical flow for defining choices, attaching prices, and assigning option sets across your Wix catalog.
Map print variables to dropdowns, swatches, text fields, and upload-ready placeholders so artwork orders capture size, placement, and notes cleanly.

Attach fees to rush print, premium finishes, and gift packaging so custom-print orders reflect the real cost of production.

Target custom-print option groups to printable SKUs and collections, keeping standard products free of unused fields.

Merchant Scenarios
Example scenarios based on common merchant setups and results.
Business card orders use dropdowns for stock and text fields for name and title. We stopped guessing what customers meant in notes.
Banner sizes in a dropdown plus a text field for headline copy cleaned up our event season. No upload claims, just honest workflow.
We tell buyers to email logos after checkout until uploads ship. Options still capture every measurable spec upfront.
Pricing Details
A comprehensive breakdown of our pricing plans to help you make the best choice.
Get started with core product options and priced add-ons.
Install for freeUp to $100 additional revenue/month
Core option types
Price add-ons
Full analytics
Basic support
Unlock all option types and conditional logic as you grow.
Install for freeUp to $1,000 additional revenue/month
All option types
Conditional logic
Full analytics
Priority support
Scale priced options across a larger catalog and order volume.
Install for freeUp to $10,000 additional revenue/month
All option types
Conditional logic
Full analytics
Priority support
Run unlimited add-on revenue with full option flexibility.
Install for freeUnlimited additional revenue/month
All option types
Conditional logic
Full analytics
Priority support
Conversion Impact
Performance ranges based on add-on and priced option tests across high-traffic Wix product pages.
Fewer production mix-ups
Stronger cart totals
Faster option launches
Use Case Library
Practical starting points teams use when rolling out custom print options to support store conversions.
Explore PowerUp apps and add Better Product Options when you are set to ship.
Quick answers about using Better Product Options on Wix.
Explore more ways to configure product options on your Wix store.