Free
$0/month
Get started with core product options and priced add-ons.
Install for freeUp to $100 additional revenue/month
Core option types
Price add-ons
Full analytics
Basic support
Wix Dropdown Product Options
Organize sizes, materials, and service tiers into compact dropdown menus. Keep the product page clean while giving shoppers every available choice.
Install for free
No credit card required.
Benefits Overview
Compact selectors for long option lists
Key ways Wix merchants use this setup to improve product clarity and shopper confidence before checkout.
Handle many choices without visual noise
Dropdowns collapse lengthy lists into one control, which keeps product pages readable when you sell dozens of sizes or grades.
Structured data for fulfillment teams
Selected dropdown values export as consistent text so warehouse and production staff do not parse ambiguous customer notes.
Flexible required or optional behavior
Mark dropdowns required when a choice is essential, or leave them optional when a sensible default exists.
Personalization Flow
Product options setup made easy
A practical flow for defining choices, attaching prices, and assigning option sets across your Wix catalog.
Build dropdown option types
Create dropdown fields for size, grind, material, and other lists that are too long for buttons, and keep naming consistent across products.
- Sort values logically (smallest to largest, light to dark).
- Use consistent units in labels (in, cm, oz).
- Pair dropdowns with swatches or text fields when needed.
Price dropdown upgrades and extras
Attach price deltas to premium dropdown values and stack optional extras like gift wrap so longer lists still monetize cleanly.
- Mark paid values with a clear price beside the label.
- Keep free standard values unmarked.
- Offer gift wrap or other add-ons beside the dropdown set.
Assign dropdown sets to products and collections
Reuse the same dropdown groups across matching SKUs and collections so size charts and material lists stay consistent.
- Assign shared size dropdowns to apparel collections.
- Override values on a product only when inventory differs.
- Connect dropdowns to conditional fields where follow-ups matter.
Merchant Scenarios
How merchants use this
Example scenarios based on common merchant setups and results.
We have forty-plus paper sizes. One dropdown keeps the page clean and orders arrive with the exact dimension selected.
Material and thickness menus chain together now. Customers pick in order and we stopped getting incompatible combinations.
Requiring size on hoodies cut down on default-variant orders we used to fix manually after checkout.
Pricing Details
Pricing
A comprehensive breakdown of our pricing plans to help you make the best choice.
Starter
Promo$7.99$4.79/month
Unlock all option types and conditional logic as you grow.
Install for freeUp to $1,000 additional revenue/month
All option types
Conditional logic
Full analytics
Priority support
Growth
Promo$19.99$11.99/month
Scale priced options across a larger catalog and order volume.
Install for freeUp to $10,000 additional revenue/month
All option types
Conditional logic
Full analytics
Priority support
Scale
Promo$39.99$23.99/month
Run unlimited add-on revenue with full option flexibility.
Install for freeUnlimited additional revenue/month
All option types
Conditional logic
Full analytics
Priority support
Conversion Impact
Results merchants typically see
Performance ranges based on add-on and priced option tests across high-traffic Wix product pages.
Lower order errors with structured choices
-40-60%
Standardized dropdown values give fulfillment exact selections instead of free-text notes, typically cutting customization errors by 40% to 60%.
Attach paid dropdown upgrades
Stronger order value
Priced size, material, and finish menus let shoppers add revenue without separate product listings.
Standardize menus across SKUs
Faster option rollouts
Reusable dropdown sets keep sizing and material choices consistent when you launch new products.
Use Case Library
Popular use cases on Wix
Practical starting points teams use when rolling out dropdown options to support store conversions.
- 1Offer extended size runs on apparel and footwear
- 2Let shoppers pick paper stock and finish on print products
- 3Present service tier menus on consulting and event packages
Ready to try it on your Wix store?
Explore PowerUp apps and add Better Product Options when you are set to ship.
Frequently asked questions
Quick answers about using Better Product Options on Wix.
Related guides
Explore more ways to configure product options on your Wix store.